A successful and stable mountain biking infrastructure can have a profound impact on a nation. That, at least, is the philosophy behind the work of the International Mountain Bicycling Association (IMBA).
“We believe mountain biking can make a significant contribution to improving lives and solving many of our nation’s problems,” said IMBA Membership Manager Rod Judd.
First, Judd explained, by improving a community’s trail system and helping establish programs that help citizens take part in the sport, IMBA encourages people to get involved in an activity that keeps them active and gets them outside.
“Riding is a healthy, exhilarating way to get out and appreciate our natural environment,” Rudd said.
Secondly, he said, since 1988 when IMBA was first established, the organization has supported environmental conservation through numerous trail recreation projects.
“By advocating for trail recreation, we teach generations of Americans to appreciate and conserve our natural resources,” Judd said.
Finally, he said, the non-profit — which worldwide has 35,000 members, more than 750 bicycle clubs, more than 200 corporate partners and about 600 retailer shops — works to foster economic growth within the communities it operates in around the world.
“By building recreation facilities, we help local businesses and communities to bolster their economies and create healthy, happy citizens,” Rudd said.
Polar Bottle partnered with IMBA last summer after meeting with company representatives at a tradeshow. In July, Polar Bottle launched a line of custom IMBA Benefit Bottles. For every $14.99 bottle sold, Polar Bottle donates $5 to support the organization’s mission to build and protect access to trails as well as establish programs across the country to encourage people young and old to “get out and enjoy our natural world from the seat of a bike.”
Help us support IMBA by buying a IMBA POLAR BOTTLE BENEFIT BOTTLE today!